Sarah Von Dreele Displays Painted Wall Coverings at ICFF 2019

If you are looking for wallpapers that blur the lines between traditional wall coverings and beautiful fine art, you are sure to be impressed by Sarah Von Dreele’s showcase during this season of ICFF 2019 in New York City.

House Tipster host and Arch-Interiors designer Christopher Grubb was able to speak with the creator at the International Contemporary Furniture Fair, where she presented her latest grasscloth wall art.

Sarah Von Dreele. Photography by House Tipster

This new brand of wallpaper was a natural extension of Von Dreele’s industry work experience – but provided a total new artistic escape for her in the process.

Sarah Von Dreele. Photography by House Tipster

“I’ve been a creative director in corporate and consumer branding for the last 20 years, and as a creative release about three years ago, I started to paint at night, just to clear my head,” Von Dreele said. “About 1,000 paintings later, and a line of wallpaper, here we are!”

At the show, Von Dreele’s booth was decked out in a light pink, taupe, and brown painted grasscloth wallpaper. The design – which is also available in other contrasting colorways – was influenced by her love of the outdoors, but also her personal creative philosophy.

“I spend the summers at the beach with my daughter, and we do a lot of painting together. And I love to garden, so I definitely take inspiration from nature,” she said. “But what I try to do is look at the core visual element of nature and extrapolate, really make it less obvious and less realistic, a little more organic.”

In addition to Von Dreele’s array of wall coverings, the artist also showcased her own paintings at her ICFF booth.

“All of the paintings are done ink wash, which is water-based, but unlike a watercolor can be more opaque or also very translucent,” Von Dreele said. “I really like the range of tonality and light values that you can achieve with it.”

To hear even more about the latest news from Sarah Von Dreele, and take a closer look around this ICFF booth, be sure to watch a recap of our Facebook live video with Christopher Grubb in the player below.

Stay tuned for more exclusive brand coverage and expert interviews straight from ICFF 2019, coming soon to House Tipster Industry.

Leave a Reply