Wallcovering brand Phillip Jeffries will be ringing in 2020 by opening a brand new flagship showroom at the famed Design and Decoration Building in New York City this January.
The state-of-the-art, 2,500 square foot location, located on the 11th floor of the D&D Building’s 979 3rd Ave. #333 tower, will feature more than 450 exquisite wallcoverings displays to show off the brand’s extensive collections. Visitors will be able to touch and feel samples, and engage with innovative, high-tech design tools.
CEO of Phillip Jeffries, Jeffrey Bershad, said that this new showroom will be the perfect boost for the brand’s growing influence.
“NYC is the mecca of the interior design world and we are beyond thrilled to be building our new flagship showroom in the D&D Building. Our vision is to be the world’s best wallcovering company and our goal in NY is to provide our clients an inspirational and educational experience,” Bershad said in a statement.
Philip Bershad, president of Phillip Jeffries, explained that the goal is to change up the shopping experience.
“At Phillip Jeffries we aspire to create spaces that are chic, innovative and fun. Ones that are inspirational and make you say wow!” he said in a statement. “While at the same time showrooms that are intuitive and easy to shop. We cannot wait for the design community to visit our new NY showroom in January 2020 and tell us how we did.”
The House Tipster Industry will certainly keep you in the loop with more news from the Phillip Jeffries brand and New York City showroom.