Rachel Zoe is best known as a celebrity stylist and fashion designer. But now, The Zoe Report‘s founder is breaking into the home decor space by designing her first interior accessories collection for Pottery Barn Kids and Pottery Barn Teen.
Zoe’s home line is set to include a great variety of pieces for babies, toddlers, and youth, from furniture and lighting staples to stylish bedding, rugs, storage units, collectible accessories, desktop organizers, and more. The collection can take shoppers from the nursery to children’s play areas and teen bedrooms.
According to WWD, the home range was inspired by Zoe’s own experiences as a mom of two, and her dream childhood bedrooms. Her retail line will include the fun animal prints, hints of sparkle, and pretty pastel colorways that she herself adores.
Allison Spampanato, the senior vice president of product development at Pottery Brand Kids and Pottery Barn Teen, explained that Zoe’s impeccable fashion aesthetic merges perfectly with the brands’ vision for great kids’ room designs.
“We are inspired to collaborate with Rachel because she makes glamour look effortless, warm and inviting,” Spampanato told WWD. “To work with her on a Pottery Barn Kids and a Pottery Barn Teen collection was a thrill for our brands. Together we were able to design a nursery and kids collection that brings together Rachel’s fashion point of view and her experience as a mom. Our teen collection represents Rachel’s philosophy that glamour is in the details; and the bedding, decorative accessories and décor we designed together is a collection full of whimsical style synonymous with Rachel Zoe.”
Rachel Zoe’s Pottery Barn collections will be holiday exclusives, launching in September 2019. All of the pieces will be available on Pottery Barn Kids and Pottery Barn Teen’s websites, with select items in stores as well.