News

Drew Barrymore Launches Flower Home Kids Collection

After the successful launch of her Flower Home furnishings collection, actress Drew Barrymore has extended her Walmart-exclusive label. Now, the Hollywood star has ventured into children’s décor, launching more than 100 pieces in the colorful and whimsical Flower Kids range.

Photography via Drew Barrymore Flower Home

This product range consists of cute and clever bedding options, practical toy boxes, joyful wall art, fun shelving and bookcases, kid-approved lighting, area rugs, kitchen dinnerware essentials, and more decorative accessories.

There are an abundance of animal-themed products, jungle-inspired designs, intergalactic space themes, internationally-inspired accessories, and more mini-collections within the debut range. Standout pieces in the collection include a 3D pear-shaped shelf, alligator lamps, a rainbow bed headboard and coordinating dresser, a ceramic cloud light, a whale wall shelf, and an artistic periodic chart for expanding little scientific minds.

Photography via Drew Barrymore Flower Hom

“It’s so fun to be colorful, so nice to be cozy, and a real treat if you can be stylish and functional at the same time,” Barrymore said about Flower Kids in a press statement. “I’ve always loved creating joyful spaces for my children, and now I’m so excited to share my line of kids’ décor with you. So, let’s playhouse!”

Photography via Drew Barrymore Flower Home/Walmart

With this collection Barrymore intended to create fun pieces children would love, with prices and functionality that their parents would approve of.

“I’ve dreamed of this day for so long! Creating a home line for kids has always been something I’ve wanted to do at FLOWER and pinch me!! The day is finally here,” the star posted on her Instagram. “We’ve worked so hard to design this line of furniture, bedding, artwork tabletop and bedroom accessories to bring so much joy into your homes. There’s just nothing else like it out there. I love every piece in this collection and we created the line in partnership with Walmart to make sure that everything is affordable and accessible. I hope you will love it as much as I do!”

Photography via Drew Barrymore Flower Home/Walmart

The complete Flower Kids range will be available on Walmart’s website, and its sister brands. Every item in the collection is affordably priced between $15 and $500.

To see more great photos showcasing the debut Flower Kids collection, check out our complete lookbook here.

Leave a Reply